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...account management, public relations, media relations, special event planning, Internet communications, copywriting, art direction and account planning.
The Advertising and Public Relations faculty believes that a successful career must be built upon a solid foundation, an education that combines theory and practice. To achieve that end, the sequence offers courses in:
strategy
copywriting
layout
media planning
graphics
public relations theory and techniques
campaign development
Internet and mobile advertising and PR
social media
research
management
For more information contact:
Frauke Hachtmann
Associate Professor
fhachtmann@unl.edu
(402) 472-9848