If you've been paying attention, you may have noticed that artificial intelligence, specifically a variety of AI called generative AI, has been on the move.
The WDN Shared Governance Board shares the concern of many generative AI policies emerging throughout higher ed, as people expect us to provide authentic content across our websites. It is undeniable, though, that AI provides powerful tools in content creation processes. Our guidance intends to maintain the university website as an authentic representation of the university, its people and its mission. AI generated content should not be used to create content that could be understood as representative of people, places and work at the university. AI generated content should be limited to illustrative purposes where local images or graphics are not available.
After considerable discussion, the WDN Board would like to set forth a few principles.
- a user’s expectation that our content represents a real person, place or experience at UNL must be honored.
- It is acceptable to use generative AI tools as helpers in content-creation processes, such as ...
- editing an existing, non-AI image in Photoshop using that program's AI-enabled features, or
- creating a first draft of copy using ChatGPT which is then human-edited to a final version.
- editing an existing, non-AI image in Photoshop using that program's AI-enabled features, or
- Content that is wholly created using AI, such as an image created using Adobe Stock AI Generator or MidJourney, is discouraged as it is inauthentic.
- An exception to this is using AI as a tool to create illustrative content rather than representative (IE, an image of an amoeba, or a non-representational background image.)
- If generative AI is used for final content, the content must be clearly labeled in the following form: "AI-generated content." (could be a similar best practice for stock photography)
More details at: https://wdn.unl.edu