Writing specialist at University of Nebraska - Kearney

UNK
UNK

Company name: University of Nebraska at Kearney
Company website: http://unk.edu
Company description or mission:
Type of position: Job opportunity
Compensation: Paid
Hours: Full time
Category:
- News-Editorial
- Public Relations
Position title: Writing specialist
Position description: The writing specialist will seek, identify, and write
stories by cultivating sources, identifying news or feature angles,
interviewing sources and identifying appropriate channels for dissemination
of stories about university faculty, staff, students, programs, events or
happenings. Under the oversight of the Director of News and Internal
Communications, the writing specialist will respond to faculty and
administrator requests for advance coverage and promotion, will enterprise
feature stories by establishing specific contacts across campus, and will
identify appropriate length, style and placement of stories across both
electronic and print channels internal and external to the university. The
writing specialist also develops promotional copy and proofreads/edits a
variety of written material for print and electronic delivery.
Required experience:
Required qualifications:
• Bachelor's degree in communication, journalism or related field.
• Experience in writing news (news style), including knowledge of
Associated Press style
• Proven ability to write and communicate effectively in ways appropriate
for target audiences
• Proven ability in proper grammar, sentence structure, accuracy and
ability to write on breaking events on deadline
• Proven ability to interview, write and edit on a variety of complex
topics on any discipline, including science, and explain complex topics to a
general audience
• Proven ability to work well with people and manage feedback
appropriately, to work in a team and take direction from others
Knowledge of:
• Journalism, writing, public relations
• Word processing programs, the Internet, and social media
• Basic communication principles in digital and print story telling
Skills and abilities to:
• Write news releases, features and copy primarily for news,
electronic news and news magazines, and for use on multimedia platforms
• Develop and maintain relationships with college "beats,"
responsible
for finding stories, developing stories and advising colleges and departments
on publicity planning
• Write promotional/advertising copy, brochure copy, web briefs, as
assigned by news director and in collaboration with creative
services/marketing
• Edit and rewrite stories for other uses and audiences (length,
framing for audience, style)
• Obtain and edit photos or other multimedia for inclusion with news
releases
• Identify proper media channels to post content and carry out the
delivery of stories on a variety of media channels including social media
(Facebook, Twitter, blog platforms, web content management systems)

Preferred qualifications:
• 2-5 years experience working in a newsroom, for an agency or organization
• Experience taking and editing photos and video
• Layout and visual presentation experience on programs such as InDesign
and WordPress

Additional Requirements and General Information (education, skills,
transportation):
Job location: Kearney, Neb.
Salary: mid to high $30,000s
Date posted: April 8, 2013
Application deadline: May 15, 2013
Application instructions: go to http://unk.edu, find the employment listings,
find the applicant login info and follow the instructions