Three new handbooks have been released recently for local agencies to use in addressing safety concerns. The Guidance on Growing a Traffic Safety Culture: Stories from Rural Communities, the Highway Safety Behavioral Strategies for Rural and Tribal Areas: A Guide, and Vermont's Traffic Safety Toolbox - Addressing Speeds are excellent resources to add to your reference library.
Guidance on Growing a Traffic Safety Culture: Stories from Rural Communities from the National Center on Rural Road Safety and Montana State University's Center for Health and Safety Culture provides a framework for building a safety culture in local communities. Transportation professionals can utilize the guidelines as well as the numerous case studies to change perception and attitudes about rural roadway safety.
Highway Safety Behavioral Strategies for Rural and Tribal Areas: A Guide (2023) from the Western Transportation Institute and Center for Health and Safety Culture at Montana State University as well as a University of Iowa researcher provides countermeasures with proven success in improving safety in rural roadways. Behavioral strategies are those that influence or change the decision making of roadway users towards safer choices.
Vermont's Traffic Safety Toolbox - Addressing Speeds includes strategies and countermeasures focused on reducing speeding on rural roadways. Speed is a leading factor in severe injury and fatality crashes.
All of these resources are available from the provided links free of charge.