Knowledge on Tap is a monthly series hosted by CoJMC's graduate community to discuss emerging topics and trends in journalism and mass communications. This month's featured guest is Frauke Hachtmann.
Hachtmann will discuss her most recent study "What Ad Age’s A-List Agencies Learned from COVID-19: A Phenomenological Approach."
During her presentation she'll go over how the pandemic has affected the advertising industry and how brands can prepare for the next crisis.
Sign up here to get the Zoom link: https://journalism.unl.edu/knowledge-tap-may