CMOShare is currently looking for a Google Ads/PPC (Pay Per Click) Specialist to assist in developing and managing Google PPC Ads and related budgets for our clients in the dental industry.
The Google Ads/PPC Specialist will be responsible for managing multiple Google AdWords campaigns - continuously monitoring Pay-Per-Click (PPC) campaigns. The ideal candidate will be Google Ads certified and bring 3+ years of digital marketing experience.
Candidates should be well-versed in principles of search engine marketing (SEM), have familiarity with search engine optimization (SEO), and have strong analytical skills to ensure our dental clients online marketing efforts have the highest possible return on investment (ROI.)
Pay Range: $50,000-75,000 depending on experience
Responsibilities:
> Participate in forming effective paid search strategies
> Launch and optimize PPC campaigns
> Manage, organize and oversee search platforms accounts
> Grow and optimize keyword portfolio
> Be involved in keyword selection and audience targeting
> Continuously monitor budget and adjust bids to gain better ROI
> Track KPIs, assess performance and pinpoint issues
> Produce useful reports and dashboards for management and clients
> Make recommendations on changes, updates and spend based on performance
> Maximize risk and fraud protection on all accounts
> Learn new PPC practices, trends and techniques to boost performance and increase campaign productivity
> Stay abreast of PPC and SEM trends
Requirements:
> Proven experience as a PPC Manager or Digital Marketing Specialist
> Experience with data analysis and reporting
> Knowledge of digital marketing concepts
> Experience with optimization, management and creation of PPC campaigns
> Ability to interpret and effectively work with Google Analytics and other web analytics data
> Understanding of HTML, XML and SEO
> Experience with search engine ranking tools and keyword research
> Strong motivation, work ethic and communication skills
> Experience with Google Analytics, Google TAG Manager and Google AdWords platforms
> Excellent communication skills
> Analytical thinking with strong math skills
> Degree in digital marketing or a related field, AdWords certification is a plus
> Proficient in MS Office (particularly Excel)
About CMOShare:
CMOShare is a dental marketing company founded by professionals with experience in healthcare industries, attractions industries and marketing industries. Combined experience of this leadership team equates to more than 35 years in marketing, brand management, optimization and content strategy, communication, and sales; and more than 10 years in dentistry consulting. The proven techniques of the CMOShare leadership team have increased revenue and visibility of businesses worldwide.
To apply email careers@mycmoshare.com and we will be in touch with you shortly.